Ogilvy - The Father of Advertising

If God were to announce the birth of the Father of Advertising, perhaps he would have said 'June 2 3, here comes Ogilvy!'
That's right, today is June 23 and it is the birthday of the World's Greatest Salesperson, aka the Father of Advertising - David Ogilvy.

Ogilvy was a man who knew the art of selling and advertising and he hated rules! In his initial years he worked as a Chef and later went door-to-door to sell Aga cooker. He was so successful at it that his owner asked him to write a selling manual which today is one of the finest instruction manual ever written. Ogilvy tasted blood when he bought postcards worth $500 for a man wanting to advertise his hotel and sent invitations to everyone he found in the telephone directory. The hotel opened in full attendance! Later, he started what is today known as the world's best ad agency - Ogilvy & Mather. It was built on his principle - the function of advertising is to sell and that successful advertising for any product is based on information about its consumer. Agree, right?

Ogilvy is an icon for all the creative wannabes! One of his phrases which I like the most is "In the modern world of business, it is useless to be creative, original thinker unless you can also sell what you create." Well, till now I haven't sold anything, but I have been successful in implementing some of my creative ideas in the otherwise monotonous ways of working! There are many books on him and two them; Ogilvy on Advertising and Confessions of an Advertising Man are must reads.

I've got a short video here on - David Ogilvy, Salesman: The Early Years. Watch it to get a little inspiration from his lessons, who knows you might be the next?! ;)



Lastly, I want to add that I started blogging at maktion only to make everyone experience creativity and Ogilvy has been one of my inspirations because of his creative pursuits in selling. Happy Birthday Ogivly! :)

Pictrick 10 - What is this?

What is this?, i.e. what does this Pictrick! mean or represent? Submit your answer by posting a comment below or on maktion's Facebook page.
Click here to play more Pictrick! Be creative! Have fun!

Pa.One - Happy Father's Day!

Today is June 20: Father's Day, a day to tell our Fathers how much they mean to us, a day to express how much we love them. Although this holds true for the remaining 364 days too but a little more from us on this day makes it special.

On the same note, maktion brings to you a presentation dedicated to all the wonderful Fathers, Pa.One - Happy Father's Day! which conveys that we are because of what our dear Fathers have done for us, taught us, shared with us throughout our upbringing and even continue to do till this very day. They are the only one, they are our Pa.One! So, go on watch the presentation below:

Pa.One - Happy Father's Day!

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Liked it? If yes, then do join maktion on Facebook by clicking here. Post a comment below on how you have wished your Father today.

Plan your career path

What do I do after XII? This is the one question every student asks himself, his parents, his friends, his teachers at the crossroads of his/her life.

BPL: If you don't save me now, then who will?

This post has been published by me as a team member of Inscribe Tribes for the SUPER 5 round of BPL!

Bloggers Premier League (BPL) – The first ever unique, elite team blogging event of blog world. To catch the BPL action and also be part of future editions and other contests, visit and register at Cafe GingerChai. The topic which I got is 'Poem/ illustrative story on Save Earth'. As part of maktion's green initiative I've decided to write a poem for the very first time on this blog. Here it goes:

India Post advances, joins Twitter

When was the last time that you saw a Postman coming to your house? Chances are that you might have seen him long back. At least, I haven't seen him in the last five - six years!

You, me, we! Let's go green

Today is World Environment Day and on this occasion maktion brings to you a special presentation on Green - the lost meaning. This follows by maktion's You, me, we! Let's go green campaign