May 19, 2013

Infographic: The complete history of #socialmedia

History was one subject which fascinated me back in school. I really enjoyed reading about the various civilizations, countries, eminent personalities, world wars, independence, science & technology and much more. Skimming through history tells us what has been tried in the past and what were its implications. Imagine if some of those folks like Newton, Gandhi, Einstein, Crick came back to real life and see how much the world has evolved improvising on their contributions to mankind, how delighted they would be. Not that it matters, but it's always pays to know a little background about the products, services, their evolution and about the company you're working work in order to understand the context and contribute significantly in-line with the business priorities.

Today, Social Media is growing like anything and every day something new flourishes either as a feature update or sometimes even a new social network. There's just no end to this and that's good as it shows that innovation is on an all time high. With all these social networks, the Digital Marketer's dilemma is to decide whether they should maintain a presence on all social networks or on a selected view? In my opinion, one should maintain an 'active' presence irrespective of whether it's a presence only on Facebook or across 10 different social networks. As long as you have sufficient content which adds value to your followers and know how and when to post on social media, you're doing good. I will write more on this later but would like to hear your take on this in the comments below.

Coming back to the historical aspect, I feel it's important that Social Media professionals should know the origins of the platform they handle on a day to day basis. It's not merely a GK exercise, but it allows you to understand the context in which the various social networks were built and how does it relate to that demographic, time period, etc. On the web, Blogger surfaced in late 1990's on which bloggers write long posts. It's more like a diary. LinkedIn came in 2003 which brought a shift from personal to professional networks. Then came Facebook (for everyone) in 2006 which allows users to post status updates in 2-3 lines. Facebook also allows users to post photographs and arrange them in an album. At the same period, Twitter came out which initially allowed only text updates in 140 characters. In 2010 we saw a complete reversal where Pinterest put photos in the spotlight in place of textual content. Instagram followed the same route and finally in 2013 we saw Vine app (right now only for iOS) which allows users to post short 6 second videos on twitter. See how social networks have evolved from long posts, to text snippets to visual content? That is what a little history can tell you and with some reading and observation you can even predict what's coming next so that you can prepare well, especially if you want the first-mover advantage. Of course, you may dismiss all this and begin hands-on with any network but what I've realized over the years is that experience and knowledge do give you an upper edge. If nothing, it will definitely help you when you take part in discussions related to social media as you'll appear well informed. And that matters!

Having said that, it's not practically possible for all of us to keep going back and reading tons of wiki-pages to know every social network's evolution. Definitely not. So how do we do it? Well, I came across Avalaunch Media's interactive infographic which illustrates the complete history of social media across three time periods; BC-1800s, 1900s and 2000s-Present. Their Eddy the Yeti (by the way, he's cute!) takes you through the time wheel and at each 'year' tab tells you which social  network came out along in that year along with a short description for the major ones. Spend 4-5 minutes of your time on the interactive infographic to pick up some pointers. It's always good to stay informed.


Some of the key landmarks that Eddy will show you in the infographic are:
  • Postal Service (550 BC)
  • Telephone (1890)
  • Radio (1891)
  • Email (1966)
  • IRC - Internet Relay Chat (1988)
  • Blogger (1999)
  • Wikipedia (2001)
  • LinkedIn (2003)
  • Orkut (2004)
  • YouTube (2005)
  • Facebook - for everyone (2006)
  • Twitter (2006)
  • Tumblr (2007)
  • Foursquare (2009)
  • Instagram (2010)
  • Pinterest (2010)
  • Google+ (2011)
  • Pheed (2012)
  • Vine (2013)
Go on, play around with the interactive infographic on the complete history of social media and do share with your friends who may find this useful!

Stay social,
A.

Image Source: Versio2, Avalaunch Media

29 comments:

  1. this was a gud to knw , thanks for shareing . Will help in talks & discussions :)

    ReplyDelete
    Replies
    1. You're welcome Shweta! I hope you find it useful in your talks.

      Delete
    2. Happy to read here about complete history of social media, which is offer young people with a variety of profits, and chances to permit themselves in a multiplicity of behaviors. Young people can continue social associates and maintenance networks that then wouldn't be probable, and can entrance more info than ever previously. Social networking is also useful for students looking for writer who can write my assignment at education consultancy. Students also use social media day out and day in network with their upper class and straight tutors about class-related topics.

      Delete
    3. The populations and social connections young people form online can be important for boosting and emerging young people's confidence and social services. The usage of networking services and social media such as Twitter, Facebook, Snapchat and Instagram have develop an essential portion of daily survives. Since I am a professional essay writer UK and working with education institute. And I also use social media for organising actions, events, or collections to platform issues and thoughts for academic’s students.

      Delete
  2. I am just hoping that now this comment is published. Trying hard to put comment because really liked this Infographic, which gives lot of information in such an interesting way. Thanks a lot for the post and for sharing this Infographic.

    ReplyDelete
    Replies
    1. I'm glad you found it useful Kalpana. And I really appreciate your repeated efforts to post a comment here. Hope it never happens again!

      Delete
    2. Thanks for revealing here history of Social Media. Such a wonderful infographic step by step and easily understandable by anyone. I am not a socialholic but have enough knowledge about social media to best in my profession as academic writing as I am academic writer and providing essay writing help uk
      to students at Quality Dissertation and love to be active on social media, hence I will sure share with them this historical infographic.

      Delete
  3. Through advanced advertising we can promote our item reasonably to the clients through on the web. It is a standout amongst the most popular promoting methodology that is utilized these days.
    Digital Marketing Training in Chennai | Digital Marketing course in Chennai | Digital Marketing Chennai

    ReplyDelete
  4. complete knowledge of digital marketing available on this blog, very nice to read them, advertisement is heart of any company, better get adapted
    digital marketing training in bangalore | seo training in bangalore

    ReplyDelete
  5. Thanks for your informative article. Your post helped me a lot in understanding the career prospects in search engine optimization.
    SEO Training in Chennai|SEO Training

    ReplyDelete
  6. I have read this content it is very nice with unique information and keep updating us.
    SEO Training in Chennai | best seo training institute in Chennai

    ReplyDelete
  7. I have read your blog its very attractive and impressive. I like it your blog.
    Social Media Marketing Agency Social Media Marketing Services

    ReplyDelete
  8. Thanks for sharing this with us it is a worth read. xcellent post!!! Digital marketing training provides students with meaning skills to promote a business in digital age. This training covers search engine optimization, SEM, social media marketing, online reputation management, etc.

    Digital Marketing Training in Chennai | Digital Marketing Course in Chennai | Digital Marketing Training Institute in Chennai | SEO Training in Chennai

    ReplyDelete
  9. This post was quite awesome and interesting to read. Congrats for your work. Thanks a lot for providing this with us. Keep on updating this with us regularly.

    ReplyDelete
  10. I wondered upon your blog and wanted to say that I have really enjoyed reading your blog posts. Any way I’ll be subscribing to your feed and I hope you post again soon.
    iOS Training in Chennai
    Android Training in Chennai
    php Training in Chennai

    ReplyDelete
  11. Thanks for your informative article on digital marketing trends. I hardly stick with SEO techniques in boosting my online presence as its cost efficient and deliver long term results.
    Regards,
    SEO jobs in Hyderabad

    ReplyDelete
  12. Education is one of the most rewarding professions. Special education is particularly rewarding. The joy you feel when a person who is having problems makes some progress is unmatched in any other field. But to be a special education teacher takes a special type of person. It not only requires special training, one must also be very patient and love people no matter what their special needs. If you are the type of person who combines all these elements then a career in special education could be for you.academic writing

    ReplyDelete
  13. The mobile revolution that has ushered in this decade is nothing short of a history being created. The fact that it has touched every facet of life makes it universally acceptable. Education is not left behind and several companies are trying to use mobile platform to provide a variety of education services. However, if anything to go by, the success is far flung and no path breaking way has been found that would make mobile a true education device. This article tries to focus on the limitations that are hindering the success of mobile education.http://www.how-todo.xyz/

    ReplyDelete
  14. By reading your blog post i gained more information.
    Social Media Marketing

    ReplyDelete
  15. So great work for informing us of the possibilities and following a certain path. SEO jobs in Hyderabad

    ReplyDelete
  16. Thanks for revealing here history of Social Media.
    Complete knowledge of digital marketing available on this blog.

    ReplyDelete
  17. Communication marketing can be called as digital marketing too. The creative sally O'Dowd writer understands content marketing and communications the best and so that can write in an innovative way.

    ReplyDelete
  18. Wow!this i called a creative one.After Creative sally O'Dowd's writing for the first time I loved someone's blog to this level.Really great man!

    ReplyDelete
  19. This post was quite awesome and interesting to read.
    Thanks a lot for providing this with us.
    Your Blog is really awesome.

    ReplyDelete
  20. Thanks a lot for sharing this with us, was a really interesting post. and I want to share information about the

    ReplyDelete
  21. Informative post! I really like and appreciate your work, thank you for sharing such a useful facts and information about social media strategies, hear i prefer some more information about digital marketing training institute in hyderabad

    ReplyDelete